Knowledge Center: Preparing Your Files
File Preparation FAQs
Can I send you documents created in MS Word or PowerPoint?
Absolutely! If you have created documents in Word or PowerPoint that contain photos, clip-art, or other color images,
send them in. Same great service, same great pricing.
What other file formats can you take?
We can take any Mac or PC version of Quark, Pagemaker, InDesign, CorelDRAW!, Illustrator, Photoshop, Freehand, Publisher, Word, PowerPoint, any file output as a PDF or listed on our File Formats
What types of storage media do you accept?
We can take your files on a CD, DVD or thumb drive. Where to send it.
How well will my job match what I see on my monitor?
Most people are surprised at how well their job matches what they see. But because of wide differences in monitor calibration and
the different technologies used, some printed colors may not exactly match the colors on a your specific monitor. We do our best to make your job look good. See our design hints
page for a more technical description.
What is the difference between the RGB and CMYK color space and why does it matter?
RGB refers to the primary colors of light, Red, Green and Blue, that are used in monitors, television screens, digital cameras and scanners. CMYK refers
to the primary colors of pigment: Cyan, Magenta, Yellow, and Black. These are the inks used on the press in "4-color
process printing", commonly referred to as "full color printing".
The combination of RGB light creates white, while the combination of CMYK inks creates black. Therefore, it is
physically impossible for the printing press to exactly reproduce colors as we see them on our monitors.
Many programs have the capability to convert the layout/images from the RGB color space to the CMYK color space.
We request that you convert your colors from RGB to CMYK if your tools allow you to. By doing it yourself, you have
maximum control over the results.You may notice a shift in color when converting from RGB to CMYK. If you do not
like the appearance in CMYK, we recommend that you make adjustments while working in CMYK (usually lightening).
Generally, you should specify CMYK color builds that look a little lighter than you want, since the dots of ink "fatten up"
on press, giving you more pigment on paper than you see on your monitor. Be especially careful to keep backgrounds
light if there is black or dark colored text over it, so that the text remains readable.
See our "RGB and CMYK Information
page for more details.
How can I know what a particular CMYK color combination will look like?
To purchase a color guide with over 3,000 process colors with their CMYK screen percentages, please visit CreativePro
Will you match a sample I print out on my own printer, or a previously printed sample?
At PrintingForLess.com, part of the way we offer fast turnaround and low pricing is by printing to a "pleasing color" standard, using standard ink densities. Therefore, there is no guarantee that your finished piece will approximate your printed sample.
This is due in part to the widely varying results from different output devices including inkjet and laser printers, continuous tone proofing devices, high-resolution film-based proofs, and different than true offset lithography. Even from one commercial printing firm to another, there can be significant differences in results. In particular, inkjet and laser prints are known to look substantially different than true offset lithography.
If you require precise color match, please contact us to arrange for a digital color proof.
Once you approve the additional fees (starting at $40), we will produce and send you a hard proof via overnight delivery. When you approve and return the proof, we will strive to match the color of the proof when printing your final piece.
There are substantial additional charges for precise color match service. Also, if you request color correction or other changes after you see your proof, there will be a minimum of another $40+ charged for color correction time and a new proof.
Bottom line: the final product we produce for you is unlikely to match the output from your inkjet -- it will look more professional!
If I'm sending a Publisher file, should I compress it with "Pack and Go," or should I just send the normal *.pub file?
While we can work with either type, we prefer to get the normal, uncompressed file. Please do not use Publisher's "Pack and Go" feature.
If you are sending Publisher files with linked graphics (generally NOT recommended in Publisher), please gather all the associated files into a single Zipped file, and send us that. Compressing files with Winzip or PK Zip (or StuffIt on the Mac) is also the preferred method for Quark, Pagemaker, Illustrator, InDesign or any file with linked graphics. If you are using a font that is not included with Publisher, please send it along with your Publisher file. You can either Zip them together, or upload the font as an additional file upload (or include it on cd or zip-disk if you are sending files via mail.)
How do I check for proper imposition or backup?
"Imposition" and "backup" refer to how the front of a printed piece is
oriented to the back. In the case of a brochure, you normally turn it over
right-to-left (like you turn the page of a book) in order to have the back
side read correctly -- not upside down. Seems simple, until you get to a
postcard where one side is layed out in landscape (horizontal) orientation,
and the other side in portrait (vertical) orientation. We use our best
judgement when imposing a job, so that it backs up in the most natural or
normal manner. Some designs, however, contain both portrait and landscape
elements on both sides, making it difficult to make a clear call. When
reviewing your proof online, we will always post the front and the back in
the orientation that they will print in relation to each other. So, if page
2 appears upside down, that is how it will be printed on the back of page
1. (Some people want it that way, so that the recipient of the piece must
turn it over top-to-bottom in order to read it correctly.) Be sure to print
out a copy of your online proof, and attach the two sides to each other to
create a "mockup" or "dummy." This is especially important when a job will
How much bleed should I have for an envelope?
1/16 inch is the correct amount, since it will wrap a little to the back of the envelope. More Info
Do I need to impose my business cards 8-up or 10-up if they will be printed more than 1 to a sheet?
No, send us a single layout of your job unimposed, we will handle any imposition needed on our end.
How should I take pictures with my digital camera?
Digital cameras are wonderful tools that allow us to capture our images in many different ways. The camera is designed to
actually take three pictures; one in red, one in green and the other in blue (similar to the way a projection TV works). It then
combines the colors together and saves the image onto the picture card. It is very important to make sure that the camera is
set to the highest quality setting possible. This means that if you can only save one image on the picture card instead of 12, 64
or 128 images, then this is good! You want to create the best quality picture that the camera can make. This will mean large
file sizes and slow downloads from the camera itself, but it will get you the best possible results from your camera.
Remember, images should be at 300dpi in their final size in the layout!
More often than not, we notice that images that come from digital cameras print darker than expected on the printing press.
Check to see if you have a brightness option in your image editing program to lighten the entire piece. If you have the
opportunity to change the color space from RGB (red, green, blue) to the printing press colors of CMYK (cyan, magenta,
yellow, black), then do so! It is always better to have you change the color space if you can, than for us to do it. Remember,
not all colors that you can see that are created by elements of light (RGB) can be created by the elements of ink (CMYK) on
press. If you do not have this capability with your software, do not worry about it, we will change it for you for free! Finally,
we recommend that you apply a little sharpening to the image. This will make the image a little crisper and will print better on
How can I tell what resolution the image from my digital camera is?
Some digital cameras will let you know what the image resolution is, while others will tell you what the pixel dimensions of
your image are. If you know what the pixel dimensions of your images are either from the camera itself or through the image
editing software, you can do a little math to determine the resolution, and the size you can print the image at for clear and crisp
Simply write down the pixel dimensions of your image and divide those numbers by 300 if the image does not include text and
400 if the image does include text. For example: An image without any text has a pixel dimension of 600 x 900 pixels. Once
each dimension is divided by 300 the result is 2 x 3 inches. This means that you can use this image at 2 x 3 inches or smaller
in your layout for quality printing results.
If your image editing software does not tell you what the pixel dimensions are, but it does tell you what the resolution is, then
you know the maximum size you can use that image in your layout. We recommend that images be at 300dpi in their final size
in the layout and 400dpi if the images include text. Please keep in mind that resolution and physical dimensions are in direct
proportion to each other. If you have an image that is 2x2 at 300dpi and increase its size in the layout to 4x4 the new
resolution is now 150dpi. So remember, when you bring an image in to your layout you can shrink it down in size (because
the resolution will increase) but you will be limited as to how far you can increase it in size. See our Resolution
page for more information on image resolution.
Where can I get more information on file and image resolution?
page has a comprehensive explanation of resolution and tips on how to properly prepare images to achieve the best quality printing.
Do you have templates to help me correctly design my project??
Templates are available on some of the product ordering pages. Our Design Templates
page has a list of currently available templates. Look for more in the near future.
How should I lay out a piece to comply with USPS mailing regulations? Do you have postcard and brochure templates?
Please see our postcard templates
and brochure templates
that have mailing requirements on them. Also, please give us a call at 800-930-2423 for further information.
Where can I get some more tips on designing a brochure?
Easy: check out "How To Make A Super Brochure Or Mailing Piece"
Where can I get more information on file preparation?
Our technicians are always available to assist you during business hours. You can reach us by email at
and by phone at 800-930-2423