Printing for Less Blog: The Ultimate Online Printing Service Resource
We’ve compiled a list of our best blog posts to help you dive into custom printing.
Be Very Afraid…It’s Direct Mail—Not!
Fears about direct mail are based on stories and myths--there is really nothing about direct mail to be afraid of. Here we take a look at some of these direct mail “things that go bump in the night” to see what’s really scary and what’s not.
Printing for Less’s 2024 ‘Holiday Cheer Lookbook’!
The holidays are the perfect time to thank VIPs, show appreciation to employees, drive store traffic, boost holiday sales, or reward customer loyalty. No matter the holiday or the business, our “Lookbook” is designed to offer creative gift ideas that leave a lasting impression.
Beyond the Inbox—Part 1: The Campaigns
Rcently, Jennifer Bellin, Printing for Less’s CMO, hosted a virtual event titled, “Beyond the Inbox: Unleash the Power of Direct Mail into Your Marketing Mix.” She was joined by Erica Shattuck, Programs Marketing Manager at SAP Concur.
Deck the Halls with Direct Mail: Holiday Strategies to Make Every Connection Count
Discover how to integrate direct mail into your marketing mix to strengthen customer relationships, boost brand loyalty, and stand apart from the digital sea of sameness.
4 Sure-fire Marketing Strategies for Small Businesses
Connecting with new customers can be a struggle for small businesses. Discover dependable strategies you can use to promote your products and services here.
Dimensional Mailers: The Power of a Physical Presence
Unlike traditional flat mail, dimensional mailers are both intriguing and memorable. When done right, they extend engagement time and leave a lasting impression, making them ideal for high-value targets and special promotions.
Extra! Extra! Brand Newsletters Educate and Entertain
Inform. Educate. Entertain. These are generally agreed to be the three goals for branded content. And there is no better way to get that content to customers and prospects than by sending out a newsletter.
Direct Mail: The Holiday Gift that Keeps on Giving
Anyone who’s been in marketing for more than an hour knows that the holidays don’t start at Thanksgiving, they start in August—like, right about now. It’s imperative for companies to get the jump early to make the most of the short holiday season.
10 Real-world Examples of Holiday Campaign Excellence
It’s a time to create a campaign that is, if not always iconic, at least truly memorable. As one would expect, this level of holiday campaigns comes from some the most well-known and successful brands in the world.