How 4 Color Process Printing (CMYK) Works

CMYK Process Printing Features

It uses the same 4 standardized base colors all the time (cyan, magenta, yellow and black)
Small dots of these colors are printed at different angles to create the printed image
The most widely used and cost effective color system in commercial printing
It’s significantly cheaper than toner based or digital printing for larger quantity runs

The use of color in print increases readership and information retention.
Studies in a major publication revealed that the use of color increased readership by 40% or more. A university study showed a 65% increase in the retention of material when full color was used instead of black and white. See more research about why color matters in marketing.

Also see Color in the Printing Process for more information on the use of four color process in commercial printing.

Subscribe to our weekly newsletter and get an instant 20% off your first print project.

Name(Required)

Email(Required)

Phone

This field is for validation purposes and should be left unchanged.

RELATED MARKETING & DESIGN TIPS

Professional Printing Tips and Resources

All types of promotional marketing materials printed in full color with quaranteed qualtity and on-time delvery. Live expert help

How 4 Color Process Printing (CMYK) Works

CMYK Process Printing Features

Footer