At PrintingForLess.com we serve a variety of small business customers ranging from a one-person shop to companies with hundreds of employees. Some print only a few jobs a year while some larger organizations may place many orders and may reprint the same type of pieces repeatedly with only slight changes to their art. We have found it to be more efficient for some of these larger companies to use our web-to-print solution to save them time and money. I would like to share one company’s story with you.
One of our customers, Frank Guerrieri is the President and CEO of Preferred Care at home, a growing senior home care franchise company with 38 locations across the country. Since 1984, the company has built a reputation offering quality service at affordable prices, providing the extra care needed to maintain independence and dignity in the comfort and security of home.
As Frank’s business grew he found was spending more and more time acting as a print coordinator rather than managing his business. Each franchisee would go through him to order marketing materials like brochures and business cards. It just wasn’t efficient to have Frank stuck in the middle of this administrative nightmare, yet he wanted to make sure he had consistency of trademarks and messaging in Preferred Care At Home’s materials.
Our web-to print solution, or Private Print Shop, turned out to be the right solution for Frank. Frank manages the development of the content and art for his materials. Then the design templates are placed online on a Preferred Care At Home custom website where franchisees can easily choose, customize and order exactly what they need. According to Frank, PFL “freed us up to do what we need to do; run our business and build a franchise organization.”
We have built custom web-to-print solutions for a wide range of business from franchises to manufacturing to chains of clinics. Their needs may be slightly different but in all cases they share the need to easily accesses, customize, and order printed material on a frequent basis in the most efficient way possible. Besides Preferred Care At Home, we have profiled five other companies that are reaping the benefits of custom-web-to-print solutions. To read their brief success stories click here.
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