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Twisted Stitches, out of Portland, Oregon, created a very cool fridge magnet, that really captures exactly what they do: screenprinting and embroidery, of–you guessed it, shirts.
This would have worked as a standard square or business card-sized piece, but they got creative, and made a perfect little shirt out of the magnet.
Business cards are an ever-present, required piece of paper every business person should own. Who doesn’t have one?
But to really stand out from the sea of cards cluttering desks, wallets and drawers everywhere, that vital piece of informative paper stock doesn’t even need to be paper. What if you had a “clear” business card? Sounds kind of like an invisible plane…but, check out what Peter W. Sears of PSGDesign created for Steel Fab Erecting.
This card combines the iconic skyline of New York City with steel girders, giving it the illusion of depth and and a horizon. A very unique way to stand out with something as common as a business card. Want to find out more, or get something like this printed for your own company? Check us out, or give us a call at 800-930-6040.
Test Monki, one of PFL‘s customers, created a cool “window static” for Opinion Jungle, a review and recommendation site for businesses.
The piece at first glance resembles a coaster, but when peeled back, reveals a double-sided window static, perfect for doors and windows of businesses, cars and anywhere else it would need to be seen by the masses.
In addition to the cool look and color, they also incorporated a QR code (Quick Response) for instant smart phone scanning, providing even more information. Cool indeed. 
The Yellowstone Valley Lodge is located in beautiful Paradise Valley, Montana, and offers up first-class lodging, meals and activities, ranging from casting flies to rising trout on blue ribbon streams, horse back riding, rafting and relaxing; they are right down the way, so to speak, from PFL’s headquarters.
To convey all of these activities through print required a break from the normal shiny, glossy printed piece, and incorporating creative elements such as unique paper and layout choices.
The paper used was 65# Neenah Sundance Cover Felt, in Natural White. This gave the piece a subtle texture, almost like the cover of an old book or well-worn leather. It fit well with Yellowstone Valley Lodge‘s mission. In addition to the paper, the creative “look” of weathered paper in the background, complete with wrinkles and imperfections, gave the closed-gate fold brochure a classic look. Coupled with the eye-catching imagery, and they have a winning brochure to promote their lodge.
Be sure to check out the entire brochure!
Indigo Resource Group, a PFL customer, designed an 11×17″ half-fold brochure with an interesting title, and an old-time, “Western” look to the design (sepia tones and a cowboy boot). The title is definitely eye-catching, with a humorous double entendre included.
Check it out here:
I got two words for you……….plain and simple.
No need for “fancy schmantsy or even artsy fartsy. Plain and simple are often exactly what you need to accomplish the job. Recently I had a print job catch my eye again as I walked through the press room. The job was business cards printed on a stock that resembled chip board and was complimented with two simple pieces of clip art. Those cards drew me towards them like a gold prospector honing in on a shiny rock. Not a common occurrence during my 37 year trek through a labyrinth of ink and paper.
I think of how easy it is to search for a photo on Google or go online to a “photo supermarket” and get the artwork you need for your printed piece; it is amazing how far the printing industry has come. Everybody’s doing it! That’s what I see when I look at the sea of printed pieces on our shop floor today. Trends like “drop shadows” or “gradients” certainly help mark the milestones. Real life photos, as if lifted off the pages of National Geographic, now adorn business cards for Gazelle Plumbing.
What sets this business card apart from the others is its simplicity. The artwork in the upper right and bottom left corner are green fern leafs. There is a small “clip art” owl, slightly above the words, “Wildlife Safaris”. Two months from now, I’ll still remember the name and I’ll remember the location. I won’t be distracted by anything, and when I’m looking for the card in my wallet to pass along, I’ll know exactly which one it is, even at a fast glance.
Why?
It’s plain, it’s simple and it looks nothing like all the others. Next time you’re on a safari and you see the zebras all zig, see if you can spot the one that zags.
Our featured product this week is a catalog for PFL customer B.R. Cohn Olive Oil Company. B.R. Cohn produces artisanal quality products including flavored olive oils, wine-inspired and balsamic vinegars, and a line of gourmet foods.
B.R. Cohn’s catalog cover features a deco style image of an olive branch along with text printed in a deep yellow, appearing as gold. This single color graphic is laid out strikingly against a solid black background – which makes the image pop even more. The catalog is simple and elegant, with a minimalist tone and feel.
Amazingly, this piece doesn’t use gold foil, or even more expensive metallic ink. This catalog keeps it simple, while fully utilizing the four color printing process. Customers reading this catalog are instantly drawn to its chic nature, leaving them thinking “I want some!”
Learn more about the striking full color catalog we did for B. R. Cohn.
PFL customer Montage Imagers created a unique, double-sided piece highlighting a hand-drawn horse.
The high quality printing captures the detail of the penstrokes and “freestyle” nature of the piece, while the die-cut gives it a one-of-a-kind look that makes you want to pick it up. Check it out here:
This postcard brings together a great cause in a creative way: cocktails to raise money to benefit a library.
The postcard’s imagery of signature margarita glasses provide an eye-catching theme, and gets you to take a look, and once you realize it is for something beneficial, like promoting literacy, you might as well get yourself another round.
John Snogren, of Snogren Design and PFL customer, created a very visually interesting “brochure”, which provides plenty of real estate for a business to showcase their product or service.
With a flat size of 17.5 inches, it folds down to a compact 3.5″ x 3.5″ square, which is easy to handle, mail or display at a counter. Check out the flat and folded size:
