At PrintingForLess.com we serve a variety of small business customers ranging from a one-person shop to companies with hundreds of employees. Some print only a few jobs a year while some larger organizations may place many orders and may reprint the same type of pieces repeatedly with only slight changes to their art. We have [...]
Archive for the ‘Business’ Category
Are you a printing procrastinator?
Okay, I’m coming clean. I have a problem – I am a dyed-in-the-wool procrastinator. While I’m not yet ready to join Procrastinators Anonymous, I am publicly attesting to the extra stress, late fees, embarrassment and remorse it has caused me over the years. Fortunately, though, there are some areas of my life where this insidious [...]
Postcard Marketing
Working for a print company, I get to see a ton of different postcards come through our presses. And from a direct marketer’s perspective, many of these make me cringe. There are some critical ‘postcard marketing elements’ that need to be included to optimize your results and get a better return on your printing and [...]
Three words: Remarkable Customer Experience
Lately, this phrase has been getting tossed around more and more. A quick search gave me this definition, minus the word remarkable: “Customer experience is the sum of all experiences a customer has with a supplier of goods or services, over the duration of their relationship …”
Hmmm. While I think this is pretty close to right, it [...]
Thank the gods for programmers & business analysts
We just rolled out a major software infrastructure change here at PFL. It’s been months in the making and it allows for more competitive pricing, smoother price breaks, and easier concept-to-market implementation of new products. Aside from all the cool opportunities this initiative will provide for our frontline employees and our customers, I think the [...]
Doing our part by finding weird stuff
Last Friday PrintingForLess.com completed our annual highway clean-up. As is the custom, we diligently trudged down the highway in front of our building picking up every piece of garbage that passers by chose to toss from their car windows and every plastic bag that the wind blows our way.
Among the usual debris however, we found a few interesting [...]
The Sun is Shining, the Snow is (almost) Gone–Get Outside!
Springtime in Montana does not serve up “normal” spring weather. A day can start with blue sky, sun and temperatures in the 60’s. By afternoon, that mellow spring day has morphed into time-lapse stormclouds racing across the horizon, and snow on their heels.
More times than I can count I have seen robins flying by, trees budding [...]
Teamwork: The low-cost investment that pays big
I’m a teamwork kind of guy. I’ll readily admit that I really have to work hard to stay focused and on task if I have to work completely alone on a project. Having a group I can trust and seek out to bounce ideas off of keeps my energy up, allows for greater creativity and, [...]
Tomorrow is Earth Day — what will you do?
Tomorrow is Earth Day, a day designed to create awareness for the Earth’s natural environment. So, what are you going to do to “celebrate” it, and do something good for the place you call home? Being in Montana, the environment, nature and wilderness are important parts of my life, as well as many of my co-workers–we [...]
Employee Engagement Problems? The Key: Access
In today’s economy, you have either been directly affected by a Reduction in Force (RIF) or know someone who has been. Leaders of organizations, both large and small, who have had to make those tough decisions (because let’s face it, nobody goes into business in order lay people off) also have to deal with the [...]