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March 2011

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handshakeAsk any successful businessperson what's at the root of his or her success and over and over you'll hear, "it's all about relationships." But building meaningful business relationships doesn't just mean growing your web of social network contacts. Having 10,000 Twitter followers is meaningless if it doesn't help your business grow. It all comes down to establishing credibility and trust with others who will then refer your business to friends and partners. Not sure where to start? Expand your networking opportunities by actively looking for events and venues that will give you prime networking access. Join an industry-specific association, sponsor a charitable event, attend a trade show or actively participate in local organizations like Rotary or Chamber of Commerce. Want more? Learn why an old fashioned handshake may be just the ticket in this article from Entrepreneur.com

This month's newsletter features a useful print product, free design resources that you can't live without, and tips and tricks to help you weave a wide web of valuable business relationships.

 

 
 
  in this issue:
 Product Feature: Make an Impression with Carbonless NCR Forms
 Marketing Tip: 4 Tips for Effective Social Media Networking
 Marketing Tip: Use Direct Mail and Email Symbiotically 
 Business Tip: Handling Tough Conversations
 Business Tip: 7 Ways to Use an Extra 24 Hours
 Green Tip: Print Values Trees
 Design Tip: Free for All
 Rave of the Month: Flawless Rack Cards in Record Time

 
 
  PRODUCT FEATURE  
 

Make an Impression with Carbonless NCR Forms
Add your company branding to invoices, statements, purchase orders, applications, receipts and more by printing custom carbonless NCR forms for your business. PFL offers carbonless forms in three standard sizes: 5 1/2 x 8 1/2, 8 1/2 x 11 or 8 1/2 x 14. Choose from 1-part, 2-part or 3-part forms with padding, chip board backing and cover wrap options.  

Carbonless NCR Form Info and Pricing



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  Marketing TIPs  
 

4 Tips for Effective Social Media Networking
You know the drill. You walk in, shake hands, chat a bit, and then exchange business cards, right? Every good networker knows you don't lead with a hard sell. Why then do we immediately try to push our products and services when dealing with people in an online forum? In this article from The Customer Collective, you'll learn why the art of social media networking really isn't much different than face-to-face.

Read the Article


Use Email and Direct Mail Symbiotically
There has been a lot of chatter about email vs direct mail lately, and for good reason. Email is cheap. Email provides instant gratification. Email campaigns can be deployed at the push of a button. But before you drop all of your direct mail efforts in favor of email, you might want to consider these points from Digital Nirvana. A better solution: use direct mail and email together.

Read the Article

 


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  Business TIpS  
 

Handling Tough Conversations
No matter your industry, position in an organization or company size, engaging in important or difficult conversations is an uncomfortable aspect of most jobs. Conflict makes people nervous and we often avoid addressing sensitive issues, even if we know it will produce a better outcome. In this article from Small Business Trends, they reveal how to break the code of silence in 
3 simple steps.

Read the Article


7 Ways to Use an Extra 24 Hours
When running a business, there is never enough time to get everything done. Wouldn't it be great if we had an extra day every year to focus on things we never get to do the other 365 days? But the real question is, what would you do with that extra 24 hours? In this article from American Express Open, they offer seven suggestions for activities that will truly make a difference in your business.

Read the Article


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  GREEn Printing TIp  
 

Print Values Trees
There are many misconceptions about the environmental impact of print on paper. Chooseprint.org, a site dedicated to educating people about the value of print, reveals why print is a renewable and sustainable environmental choice. For example, d id you know that for every tree harvested in the United States, the American forestry community plants and grows three trees? Check out the site to learn more about sustainability through print and why print is still a powerful marketing tool.

Learn More


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  DESIGN TIp  
 

Free for All: Something for Everyone
From must-have fonts and email newsletter templates to InDesign scripts and Photoshop brushes, this installment of CreativePro.com's Free for All column features a bundle of useful extras you can use on a daily basis. And best of all, everything is free!

Read the Article


CreativePro.com, a service of PrintingForLess.com, delivers news and how to's on products and services creative professionals use to get their work done better and faster. Sign up for a FREE email newsletter here . CreativePro.com is where creatives go to know!


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  Customer Rave of the Month   
 

Flawless Rack Cards in Record Time
Sometimes it's the small things that make all the difference. In this video from PFL customer Alice Sutton from Bamboo Apartments , she highlights how PFL matched the orange in her logo perfectly, answered all of her questions and delivered her rack cards in record time. The result: a flawless print experience and a very happy customer.

Watch the Video

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