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 Close your eyes and picture the one thing that you love to do more than anything else. What did you see yourself doing? Cooking? Playing your guitar? Spending time with your family? Hopefully high on the list is running your business. Passion for what you do is a key ingredient in persuading others to jump on the
bandwagon. In fact, one of the most important roles that business owners and employees should embrace is the role of business evangelist. Start by empowering employees to spread the good word by making sure they understand the company mission and why it matters to customers. Passion is contagious and, when channeled properly, leads to increased sales. Once converted, customers become powerful advocates as well. Give them the tools to send leads your way, and they'll happily do so. Feeling a little ho-hum about where your business is at? Consider these
5 Tips from Entrepreneur.com to help reignite your passion.
This month's newsletter is filled with strategies and resources to boost your business in 2011, tips to help you evaluate your suppliers for sustainability and information on PFL's new and improved referral program.
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in this issue: |
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You Asked For It: New and Improved PFL Referral Program |
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Business Tip: 11 New Year's Resolutions for Small Businesses |
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Marketing Tip: 10 Social Media Trends for 2011 |
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Marketing Tip: Traditional, Digital Marketing Working Together for B2Bs |
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Green Printing Tip: Evaluate Your Suppliers for Sustainability |
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Design Tip: Interactive Design |
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In the News: PFL Named Top Pet-Friendly Employer |
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Rave of the Month: Saved by PFL |
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You ASked FOr IT |
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New and Improved PFL Referral Program
Here at PFL, referrals are the lifeblood of our business. We recently revamped our referral program to give members double the rewards, increased communications and more tools to spread the word. As a PFL Referral Program Member, you get:
- A discount for your colleagues - the person you refer will receive $50 off their order
- Your choice of $100 printing credit or $50 cash for every new customer that order with PFL using your unique referral code
Plus, you can earn a FREE Apple iPad if you refer new customers who generate $2,000 or more in print sales by April 30, 2011!
Learn More or Enroll
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Business TIP |
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11 New Year's Resolutions for Small Business
The start of a new year can feel like a breath of fresh air - it allows you to re-focus and re-prioritize to help zero in on strategies that will move your business forward. Get some inspiration from this American Express Open article, where they reveal the resolutions every small business owner needs to make now to get their 2011 off to a fast start.
Read the Article |
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Marketing TIpS |
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10 Social Media Trends for 2011
Just when you thought you had Twitter down, a basic understanding of LinkedIn and finally know how to upload a video to YouTube, change is on the horizon. I
n this article from Entrepreneur.com, they provide advice for leveraging the latest social media trends for 2011, from location-based marketing to new video platforms and text campaigns.
Read the Article
Traditional, Digital Marketing Working Together for B2Bs
Google recently released a report titled "2011 Marketing Outlook," which shows that traditional marketing makes up the majority (66%) of B2B marketing budgets this year, despite the growth of digital advertising. The survey of B2B marketing execs finds that offline media accounts for the top three items in the average B2B marketer's average budget.
Read More
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GREEn TIp |
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Evaluate Your Suppliers for Sustainability
An increasing number of businesses are not only adopting sustainable practices internally, but are also demanding their suppliers be committed to responsible business processes. In this article from Small Business Trends, they reveal a list of must-dos to help assess your suppliers' green commitment levels.
Learn More
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DESIGN TIp |
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Interactive InDesign
If you've ever longed to have flying text in your page layouts, your dream has come true: InDesign CS5 now offers interactive features that previously were only available to those willing to plumb the depths of Flash. Check out this article from CreativePro.com to learn how to make your layouts fly--and sing, dance, and play movies--with the greatest of ease.
Read the Article
CreativePro.com, a service of PrintingForLess.com, delivers news and how tos on products and services creative professionals use to get their work done better and faster. Sign up for a FREE email newsletter here
. CreativePro.com is where creatives go to know! |
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IN THE NEWS |
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PFL Named Top Pet-Friendly Employer
PFL recently joined the ranks of Google and Amazon.com by being name one of the five top dog-friendly companies by The Christian Science Monitor. "Having dogs is a lot of fun and keeps a relaxed atmosphere," said Shayla McKnight, assistant marketing manager at PFL. The dogs also help with staff morale, build camaraderie among employees, and stimulate creativity.
Read More
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Customer Rave of the Month |
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Saved by PFL
If you have ever had a bad experience with a printer, you can probably relate to Vanessa Ferrara's recent business card nightmare with her local printer. In her recent video submission, she highlights how PFL was able to save the day by getting her business cards done quickly, while still saving her money and providing a great experience.
Watch the Video |
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PFL.com Links: Home |
Request a Quote | FAQ | About Us |
Customer Raves | myPFL Log In |
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 We hope you found this information useful. You have received this message because you are on our mailing list.
Please forward this email newsletter to interested friends. Word of mouth is the best form of advertising and helps us keep our prices low. Give your friends a  referral discount by joining our Referral Program
.
If you have questions or suggestions, simply reply to this email or send them to reply@email.printingforless.com.
PrintingForLess.com - Full-Color Brochures, Postcards, Catalogs, Business Cards, Bookmarks, Stationery, Posters, Newsletters, Presentation Folders, Rack Cards, Calendars and more...
Call us toll-free at 800-930-6040. Copyright © 2011 PrintingForLess.com, Inc. All rights reserved. | |
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